The Flappy Bird numbers

Flappy Bird in flight

I never got to play Flappy Bird. I’m not overly distraught by this, however I thought this article, examining the app’s 15 minutes of fame gave some good analysis of the phenomenon.

January 22nd Dong Nguyen was probably extremely excited about the couple months worth of revenue his marketing experiment had pulled off. With the recurring in-game ads and 800 reviews in a single day, Flappy Bird was beyond a success. Mission accomplished.

February 1st Dong Nguyen, on the other hand, must have questioned if the world had lost its mind.

On February 1st, reviews exploded to 800 in a single hour. 6,500 iTunes App Store reviews in a single day. February 1st is the day Dong Nguyen woke up, stretched, checked email, checked Twitter, checked iTunes, and witnessed millions of downloads happening.

Millions.

You can only imagine what that must have felt like.

Posted:

Written by .

Random posts…

When your favourite app sells out

If Facebook is a sprawling, intertextual garden of forking pokes, Instagram is no more complex than a chapbook of poetry

Posted: 10 April, 2012

My vote

It's election season.

Posted: 6 May, 2015

Me and my TV

I’ve been hankering after an Apple TV for a while now.

Posted: 8 December, 2012

Search

Keeping in touch